On the 8th, Lenovo Korea reported its performance in Korean PC market with forecast of next year plans from press conference held at Jeju Island, Korea.

According to the fact sheet provided on press release, The China's Lenovo Group, world's 3rd largest PC maker, came out on top with market share in Pacific-Asian territory. Having its global research centers in Yamato, Japan with Beijing, Shanghai, Shenzhen and others in China, the result came from concentrating on its business base customers.

Next year plans include revamping of its strategy toward consumer and SMB (Small & Medium Business) market, and introduce wider range of related products to anchor down solid position in the PC industry.

Arimasa Naitoh, vice-president of development for Lenovo's notebook division, widely known as 'Father of the ThinkPad' who first introduced ThinkPad in laptop notebooks on his opening remark said, "Our commitment to the brand concept remains unchanged. We will continue on the path of evolutionary refinement and innovation." Subtly reinforcing on its concept on global competition market, "ThinkPad = Technology" said, from the press conference.

VP Arimasa Naitoh explained about 'Lenovo 3000' and said, "It's a new kind of computer that will lead directions for our future PC lineups for a new kind of world."

The product comes standard with software 'Lenovo Care', a part of Lenovo's ThinkVantage (security, emergency repair and product support) program. Plus, same convenient keyboard layout which IBM PC users loved so much was incorporated in the latest product. Simply put, this model is a good mixture of old and new (before and after Lenovo’s IBM PC takeover) experts are saying.

In recent, next generation HD laptops that are wireless LAN equipped, light weighing (less than 1Kg), ultra mobile PC (UMPC), able to do simple tasks on the go which further enlightened multimedia applications are very popular item in Korean market. Many PC manufactures too are putting out bold new designs of PC cover with eye catching colors.

Nonetheless, Lenovo will stick with concentrating on a new PC product line with innovations targeted to meet the Lenovo's award-winning ThinkPad brands. "Other than black and grey, you won't see colors like white-pearl or other rainbow of colors on our ThinkPad laptops." VP Arimasa Naitoh pointed out.

An affiliate of Lenovo Korea said, "We've been focusing mainly in business industry thus far so it’s true we are little slow in reacting to the changes in consumer side. However, we have made relatively quick adaptation and changes to meet styles and environment consumers require. AND to cope with recent trend of remote access working environment, we will improve and optimize Wireless LAN capability. Further, features like end keyboard moisture seals, impact test, and shock test on hard disk drive among others to continue improving quality and performance reliability."

Lenovo's number one priority now is to cash in with what should be the next boom in PC market with release of Windows Vista OS next year. The company strongly believes its 'ThinkPad' technology will go hand in hand with what Vista OS requires, high-end computing and huge HD space. Lenovo will put much of its effort on developing better cooling system, noise reduction for high performance 3D graphics and upgrade internal layout design, wireless internet technology for the new platform.

Meanwhile, Lenovo needs to work on improving its brand name image as one of its top priorities. The name Lenovo is still recognized as 'LG IBM' to most Korean users and considered as Chinese made budget PC in the market place. Recognizing that need, as a strategic move, Lenovo has restructured its organization and refocusing on consumers and SMB market.